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Lamar Advertising Company (LAMR) — chart, structure and Closelook read

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Company snapshot — Lamar Advertising Company

LAMR in five paragraphs: what it makes and sells, where it sits in the Closelook stack, who it is priced against, why we track it, what we watch. Research diary, not advice.

What it does
Lamar Advertising operates outdoor advertising displays across North America, including billboards, transit, airport and interstate logo formats, and a network of digital billboards. It leases and manages this out-of-home inventory, selling advertising space to local and national businesses. It is structured as a real estate investment trust and is based in Baton Rouge, United States.
Where it sits in the stack
Lamar sits outside our AI build-out index; it belongs to the specialty REIT sleeve of our wider universe, where the underlying asset is advertising real estate rather than compute or chip infrastructure.
Who it is priced against
Comparisons run to other out-of-home advertising operators such as Outfront Media and Clear Channel Outdoor, the names the market groups it with in specialty REIT advertising.
Why Closelook tracks it
It holds a Russell 1000 seat but carries no Closelook score and has not drawn a diary mention or quote so far.
What the diary watches
Whether digital billboard additions change the mix of its display base enough to shift how the diary reads its real estate exposure.

Lamar Advertising Company (LAMR) trades on US exchanges.

Written from the company’s public profile and Closelook’s own readings, 2026-09-17. Descriptive, refreshed with the registry; corrections welcome via the imprint. closelook.net is an investment research diary — market structure, index membership and scores are our own readings, not investment advice. Related: index compare · sector dispersion · scanner.

Signals for this name

Every Closelook reading that exists for LAMR, from the same nightly bakes the boards use. Research diary readings, not advice.

Who it is priced against REIT - Specialty · United States · 8 names with week and year-to-date

Peer group

REIT - Specialty · United States

This name carries no Closelook score, so its cohort ranks on trend state — distance to the 50- and 200-day averages — never on a score it does not have.

Compared against LAMR on the nightly bakes; the Peers tab ranks the cohort on the Closelook scores where it exists.

Dividends and capital return trailing yield 4.46%, quarterly · last 1.60 USD on 2026-06-16

Dividends and capital return

What LAMR pays out and buys back — distributions read from the price series, money terms from the filings.

  • Trailing 12 months 6.55 USD per share · a 4.46% yield on the 2026-09-18 close 4 distributions, paid quarterly 2026-09-18
  • Change on the year +6.5% against the prior twelve months prior twelve months 6.15 USD per share
  • Last distribution 1.60 USD per share as the price series records it, within days of the ex-date 2026-06-16
  • By calendar year 2023: 1.25 USD (partial) · 2024: 5.65 USD · 2025: 6.45 USD · 2026: 3.20 USD to date first distribution recorded in the three-year window: 2023-12-15

Per-share amounts are derived from the adjusted price series in the listing currency, so dates sit within days of the ex-date; filing figures come from the fundamentals feed for the last reported fiscal year. An investment diary, not a recommendation.

Weather around the name 3 macro readings: Money Temperature, Factor regime, Sovereign pressure

The weather around this name

Macro readings that apply by membership — the regime, the factor tape, the sector cell, the funding backdrop.

  • Money Temperature Composite 50/100 · S&P 500 fund at 49, above its 50- and 200-day averagesEight instruments scored on position, momentum, volume, volatility and fragility — the regime every name trades inside. Temperature lab → 2026-09-18
  • Factor regime Momentum leading — risk appetite buildingMomentum against low volatility (SPMO / SPLV): above its 50-day trend, 97th percentile of the window, +4.9% over 20 sessions. Factor regime → 2026-09-18
  • Sovereign pressure Index 0.07 · down 0.41 over 21 sessionsG7 long-end yields, 10s30s and the slope — the funding weather for every balance sheet on this site. Sovereign pressure → 2026-09-18

FAQ · from the current data · as of 2026-09-19

Quick answers

What is Lamar Advertising Company (LAMR)?

Lamar Advertising Company trades as LAMR on the US exchange (United States) in the Closelook research universe, as of the registry build of 2026-09-19.

Is LAMR in a Closelook index?

Not currently — Lamar Advertising Company is tracked in the Closelook research universe but is not a constituent of a Closelook functional index as of 2026-09-19.

Where does LAMR trade against its moving averages?

Pullback inside an uptrend stack: Trades -5.1% vs the 50-day and +4.1% vs the 200-day average, 11.7% below the 52-week high and +31.7% off the 52-week low. Computed from daily closes. As of 2026-09-18 — a technical state from the nightly Closelook bake, not advice. The Technical tab carries the full row.

What does Lamar Advertising Company do?

Lamar Advertising operates outdoor advertising displays across North America, including billboards, transit, airport and interstate logo formats, and a network of digital billboards. It leases and manages this out-of-home inventory, selling advertising space to local and national businesses. It is structured as a real estate investment trust and is based in Baton Rouge, United States. Comparisons run to other out-of-home advertising operators such as Outfront Media and Clear Channel Outdoor, the names the market groups it with in specialty REIT advertising.

Where does Lamar Advertising Company sit in the AI build-out?

Lamar sits outside our AI build-out index; it belongs to the specialty REIT sleeve of our wider universe, where the underlying asset is advertising real estate rather than compute or chip infrastructure. It holds a Russell 1000 seat but carries no Closelook score and has not drawn a diary mention or quote so far.

Does Lamar Advertising Company pay a dividend?

Lamar Advertising Company has paid 6.55 USD per share over the last twelve months, paid quarterly, a trailing yield of 4.46% on the 2026-09-18 close; the last distribution recorded in the price series was 1.60 USD on 2026-06-16. The "Dividends and capital return" block on this page carries the lines.

What does this page show?

A live price chart with SMA overlays and drawing tools for LAMR, performance metrics, index-membership context and the Closelook structure read — an investment research diary view, not investment advice.

Related in the Closelook universe

then REIT - Specialty, then Real Estate. Scored names rank on their Closelook score; names without one rank on trend state — above or below their 50- and 200-day averages — never on a score they do not carry.