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Asana Inc (ASAN) — chart, structure and Closelook read

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Company snapshot — Asana Inc

ASAN in five paragraphs: what it makes and sells, where it sits in the Closelook stack, who it is priced against, why we track it, what we watch. Research diary, not advice.

What it does
Asana operates work-management software that lets teams plan projects, track goals and report on progress across an organisation. Its Work Graph model maps tasks, people and outcomes together, and it has added AI Teammates and an AI Studio tool for building automated workflows on top of that data. It also sells a version built for government and regulated customers. The company reaches buyers through a mix of self-serve sign-up, direct sales and partner channels, and is based in San Francisco.
Where it sits in the stack
Asana carries no seat in our index. It sits in the Software - Application sector of our universe, among the collaboration and project-management tools that businesses use to run day-to-day work rather than in any layer of the AI build-out itself.
Who it is priced against
A diary dossier on agentic software software groups Asana with Atlassian, HubSpot, Monday.com and Smartsheet as workflow tools with little proprietary data behind them, meaning an AI agent could copy their core function; the market also names Wrike as a comparable tool.
Why Closelook tracks it
Asana holds no index seat and carries no Closelook score yet. It appears once in the diary, in a dossier mapping which application-software categories an AI agent could most easily replace, where it was placed among tools judged easy to substitute because they hold little data an agent would need to keep.
What the diary watches
Whether Asana's Work Graph and AI Teammates build enough proprietary data around customer workflows to make the platform harder for a general AI agent to replicate.

Asana Inc (ASAN) trades on US exchanges.

Written from the company’s public profile and Closelook’s own readings, 2026-09-17. Descriptive, refreshed with the registry; corrections welcome via the imprint. closelook.net is an investment research diary — market structure, index membership and scores are our own readings, not investment advice. Related: index compare · sector dispersion · scanner.

Signals for this name

Every Closelook reading that exists for ASAN, from the same nightly bakes the boards use. Research diary readings, not advice.

The Street on this name 5 analyst actions on the wire · latest: price target by Piper Sandler, 2026-09-04

The Street on this name

Analyst actions and the latest print for ASAN from the Closelook wires — third-party opinions on the record, not our readings.

  • Price target Piper Sandler — target 9 from 7 Target raised to $9 from $7 (-10.8% to spot) 2026-09-04
  • Price target Baird — target 10 from 9 Target raised to $10 from $9 (-0.9% to spot) 2026-09-04
  • Price target RBC Capital — target 9.5 from 8 Target raised to $9.5 from $8 (+12.2% to spot) 2026-09-04

5 actions on the analyst wire since 2026-08-13: 5 target changes. Analyst wire → · Earnings wire →

Who it is priced against Software - Application · US · 8 names with week and year-to-date

Peer group

Software - Application · US

This name carries no Closelook score, so its cohort ranks on trend state — distance to the 50- and 200-day averages — never on a score it does not have.

Compared against ASAN on the nightly bakes; the Peers tab ranks the cohort on the Closelook scores where it exists.

Weather around the name 3 macro readings: Money Temperature, Factor regime, Sovereign pressure

The weather around this name

Macro readings that apply by membership — the regime, the factor tape, the sector cell, the funding backdrop.

  • Money Temperature Composite 50/100 · S&P 500 fund at 49, above its 50- and 200-day averagesEight instruments scored on position, momentum, volume, volatility and fragility — the regime every name trades inside. Temperature lab → 2026-09-18
  • Factor regime Momentum leading — risk appetite buildingMomentum against low volatility (SPMO / SPLV): above its 50-day trend, 97th percentile of the window, +4.9% over 20 sessions. Factor regime → 2026-09-18
  • Sovereign pressure Index 0.07 · down 0.41 over 21 sessionsG7 long-end yields, 10s30s and the slope — the funding weather for every balance sheet on this site. Sovereign pressure → 2026-09-18

FAQ · from the current data · as of 2026-09-19

Quick answers

What is Asana Inc (ASAN)?

Asana Inc trades as ASAN on the US exchange (US) in the Closelook research universe, as of the registry build of 2026-09-19.

Is ASAN in a Closelook index?

Not currently — Asana Inc is tracked in the Closelook research universe but is not a constituent of a Closelook functional index as of 2026-09-19.

Where does ASAN trade against its moving averages?

Bullish stack, 200-day still turning: Trades +8.3% vs the 50-day and +9.7% vs the 200-day average, 38.6% below the 52-week high and +76.8% off the 52-week low; a golden cross printed 2 sessions ago. Computed from daily closes. As of 2026-09-18 — a technical state from the nightly Closelook bake, not advice. The Technical tab carries the full row.

What does Asana Inc do?

Asana operates work-management software that lets teams plan projects, track goals and report on progress across an organisation. Its Work Graph model maps tasks, people and outcomes together, and it has added AI Teammates and an AI Studio tool for building automated workflows on top of that data. It also sells a version built for government and regulated customers. A diary dossier on agentic software software groups Asana with Atlassian, HubSpot, Monday.com and Smartsheet as workflow tools with little proprietary data behind them, meaning an AI agent could copy their core function; the market also names Wrike as a comparable tool.

Where does Asana Inc sit in the AI build-out?

Asana carries no seat in our index. It sits in the Software - Application sector of our universe, among the collaboration and project-management tools that businesses use to run day-to-day work rather than in any layer of the AI build-out itself. Asana holds no index seat and carries no Closelook score yet. It appears once in the diary, in a dossier mapping which application-software categories an AI agent could most easily replace, where it was placed among tools judged easy to substitute because they hold little data an agent would need to keep.

What has Wall Street done on Asana Inc recently?

The most recent analyst action on Asana Inc on the Closelook wire is a price target by Piper Sandler on 2026-09-04 (target 9 from 7). 5 actions on the analyst wire since 2026-08-13: 5 target changes. Analyst actions are third-party opinions recorded by the wire, not Closelook readings. The “The Street on this name” block on this page lists the moves; the full feeds are the analyst wire and the earnings wire.

Where has Closelook written about Asana Inc?

Asana Inc appears in 1 Closelook piece, most recently Dossier: Agentic Application Software: The SaaSpocalypse Map (2026-02-27). What Closelook said most recently: Atlassian (project mgmt) · HubSpot (mid-market CRM) · Asana · Monday.com · Smartsheet Walking Dead Low data gravity · High replaceability Workflow tools with no data moat where an AI agent can replicate the core function natively. (Dossier, 2026-02-27). The "Mentioned on Closelook" block on this page lists the long reads, the reference entries and the dailies that name it.

What does this page show?

A live price chart with SMA overlays and drawing tools for ASAN, performance metrics, index-membership context and the Closelook structure read — an investment research diary view, not investment advice.

Mentioned on Closelook 1 piece · newest: Dossier, “Agentic Application Software: The SaaSpocalypse Map” (2026-02-27)

Mentioned on Closelook

Where ASAN appears in the diary — 1 piece, newest first. Every link is our own writing.

Go deeper

Long reads

  • Agentic Application Software: The SaaSpocalypse MapDossier · $39 · 27 Feb 2026Atlassian (project mgmt) · HubSpot (mid-market CRM) · Asana · Monday.com · Smartsheet Walking Dead Low data gravity · High replaceability Workflow tools with no data moat where an AI agent can replicate the core function natively.

Related in the Closelook universe

then Software - Application. Scored names rank on their Closelook score; names without one rank on trend state — above or below their 50- and 200-day averages — never on a score they do not carry.